Master in Fashion Management
ADAPT, INNOVATE, AND THRIVE: STRATEGIES FOR STAYING RELEVANT IN THE RETAIL DRAMAAPPLY NOW
DEADLINE FOR APPLICATIONS: January 19th, 2024
COURSE START: September 10th or November 12th, 2024
• Scholarships covering from 6.000€ to 9.000€ of the total tuition fee both for the Academic Master's Programme and the Double Award Master's Programme.
In today’s rapidly evolving retail landscape, staying relevant is paramount for businesses in the fashion industry. The retail drama, characterized by shifting consumer preferences, technological advancements, and global market dynamics, presents both challenges and opportunities.
This competition aims to engage you in devising innovative strategies to empower fashion brands and retailers to navigate the ever-changing retail landscape while maintaining and enhancing their relevance.
Key Areas of Focus:
• Consumer-Centric Strategies: Understand the evolving consumer behavior and preferences, and propose strategies to create a personalized shopping experience that resonates with the target audience.
• Digital Transformation: Explore innovative ways to harness technology, e-commerce, and data analytics to improve customer engagement, streamline operations, and enhance the online shopping experience.
• Ethical Practices: Highlight the importance of ethical practices in today’s retail landscape. Suggest ways to integrate eco-friendly and socially responsible measures into business strategies.
• Omnichannel Retailing: Develop strategies that seamlessly bridge the gap between physical stores and online channels to offer a unified and convenient shopping experience.
• Brand Identity and Storytelling: Emphasize the significance of a strong brand identity and effective storytelling in connecting with consumers and standing out in a crowded market.
• Supply Chain Optimization: Propose strategies for optimizing the supply chain to improve inventory management, reduce costs, and increase efficiency.
We encourage you to think outside the box and develop strategies that will not only help brands and retailers stay relevant but also contribute positively to the industry’s future.APPLY NOW When you submit your project you will receive an immediate confirmation email that your submission was received. If you do not receive a confirmation, let us know at: firstname.lastname@example.org