DEADLINE FOR APPLICATIONS: March 13th, 2026
COURSE START: Sept 7th or Nov 2nd, 2026
SCHOLARSHIPS AMOUNT
• Scholarships covering from 5.000€ to 8.000€ of the total tuition fee both for the Academic Master’s Programme and the Dual Award Master’s Programme.
INTRO
An independent magazine is created to offer cultural content free from commercial constraints, giving space to authentic voices on topics such as culture, design, society, and the environment.
In recent years, some brands have begun adopting this approach as well: Bottega Veneta, for example, supports Magma, an art-driven publication that gathers creative contributions without profit as its goal.
At the same time, independent studios and creatives carry for ward their own editorial projects, such as Useful Photography by Erik Kessels, a magazine dedicated to vernacular imagery and visual reflection. These initiatives show how both brands and studios are moving toward a more ethical role, opening cultural spaces that would otherwise remain outside traditional branding dynamics.
BRIEF
Identify a brand that could benefit from launching an independent magazine and explain why this editorial approach would support its strategic positioning. Describe the magazine outlining motivations, cultural interests, and why the brand would seek a product focused on depth, inspiration, and non-commercial content.
Propose the type of magazine the brand could release, specifying its audience, frequency (annual, biannual, or quarterly), editorial tone, and key content pillars such as culture, design, social issues, or environmental perspectives. Finally, present a concept for the cover, detailing its visual style, typography, and imagery, and outline a sample feature article (2–5 pages), describing its structure, visual treatment, and how photography and layout should convey the brand’s values while remaining consistent with the ethos of independent publishing.
APPLY NOW When you submit your project you will receive an immediate confirmation email that your submission was received. If you do not receive a confirmation, let us know at: competitions@domusacademy.itRequired materials
ADDITIONAL FOR DUAL AWARD MASTER
- 2 Reference Letters
- IELTS 5.5 in all parts or recognized equivalent certificate to be submitted within three months of the course start date. (not mandatory)